Creative | Brand Identity | Social Media | Web

A collage featuring a man with dogs, book covers of The Adventures of Bo Diddley, event flyers, and dogs posing with the book. Some photos were taken outside, and some are displayed on mobile phone screens.

Social Media

Goal: Our goal was to build a warm, trustworthy, and mission-driven social media presence for The Adventures of Doodle & PewPew: Courageous Doodle. Through consistent, heartfelt content, we aim to grow a community that supports animal rescue, promotes the mental health benefits of pets, and engages with the story’s purpose. By highlighting the book’s message, sharing behind-the-scenes moments, and spotlighting real shelter success stories, we hope to raise awareness, encourage adoptions, and drive donations to the author’s favorite animal shelters through book sales.

  • Creative & Brand Identity & Social Media: We wanted their brand identity to be playful, nurturing, and inspiring, rooted in storytelling, community, and compassion. We used soft colors and pet-focused imagery to connect with both kids and adults. Our content strategy balances adorable moments of Doodle & PewPew with pet adoption, and the impact of rescue animals. With engaging reels, mission-focused captions, and strategic partnerships with local shelters, we’re establishing a trusted brand that feels personal and purpose-driven.